CRM Marketing Manager (m/w/d)

The role owns personalized CRM campaigns and automated communication across the entire customer lifecycle in order to grow revenue, conversion and customer retention. It combines data-driven optimization with creative, commercially focused campaign and content work, using tools such as Braze and Looker. The position sits within a second-hand fashion e-commerce business and works closely with Pricing, BI, Product, IT, Merchandise, Performance Marketing, Content and Design. The workplace is Berlin under a hybrid model with 20 office days per quarter.