Performance Strategist (Technical Account Manager)

September 24, 2026

Remote

Middle

London

Description

The company is an AI-powered performance marketing platform for the mobile app economy, supporting thousands of mobile businesses across gaming, social, finance, ecommerce and entertainment. The Performance Strategist sits between commercial and technical teams, managing and optimizing campaign performance, onboarding and supporting clients across the whole account lifecycle, and driving analytics, experimentation and process improvements. The role involves running A/B tests, building dashboards and data visualizations, escalating niche issues and mentoring junior team members.

Responsibilities

Serve as an internal point of contact for key clients, managing and optimizing performance and escalating niche issues internally
Become an expert in the platform and work with the revenue team to formulate campaign optimization strategies that meet customer needs
Assist sales teams in onboarding new customers and ensuring all pre-launch requirements are met
Work across both existing and new business customers to ensure overall account success at any lifecycle stage
Launch new campaigns, ensure they are set up for success and flag any non-standard pitfalls
Play an active role in cross-functional projects including experimentation and product releases
Share knowledge proactively and provide regular updates in internal team meetings
Lead communication with technical and non-technical teams across the company matrix
Identify and analyze performance trends and potential issues
Optimize campaigns for post-install goals using proprietary tools and dashboards and make recommendations to the client-facing team
Identify, triage and escalate issues to management and internal teams
Critically assess team processes, develop best practices and drive improvements
Help with training and mentorship of new and junior team members
Design, run and report on A/B tests aimed at improving campaign performance
Create dashboards and data visualizations to enable quick troubleshooting and deeper performance investigations

Requirements

2-4 years of campaign optimization, BI or analytical experience
Ability to draw insights from data
Strong organizational skills
Proactive and outcome-driven approach
Ability to communicate clearly and concisely with technical and non-technical teams
Strategic mindset
Passion for product and process improvement

Conditions

Attend in-person team gatherings at least once per quarter, including project meetings, regional meetups and company-wide events
Full compensation package including equity and health, vision and dental benefits associated with the country of residence
Base compensation varies based on the candidate's location and experience
Fast-paced, collaborative and innovative work environment

A/B testingdashboardsdata visualizationBImobile app marketing / adtech

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