Marketing Director

The company is a turnkey event services provider for B2B and B2C clients in France, Switzerland and the UK, covering tent rental, furniture, decoration, sound, lighting and energy for weddings, product launches, corporate parties, sports events, festivals and fashion shows. Digital acquisition is its main lead source, generating 1,000 leads per month with a 300 K€ annual marketing budget including agencies. The priority of the role is to grow lead volume, improve lead quality and lower cost per lead, while building the mid-term marketing strategy and carrying it to the executive committee. The position reports to the general manager and stays hands-on in accounts and figures from the first weeks.