Omnichannel Lead в Baxter International Inc. | hitIT
Omnichannel Lead
13 сентября 2026 г.
Гибрид
Lead
Warsaw, Poland
Важно перед откликом
У вакансии есть условия, которые могут повлиять на решение об отклике
Английский обязателенНужен диплом
Описание
Baxter’s Omnichannel Strategy & Enablement Team is growing, and we are looking for an Omnichannel Lead to help develop and implement customer-centric omnichannel strategies. Leveraging data, AI-powered capabilities, and emerging technologies, you will scale campaign planning and optimization across customer touchpoints.
Обязанности
Support efforts to leverage segmentation to create personalized cross-promotional opportunities
Assist with interpretation of customers’ behaviors and collaborate on creative ways to increase revenue
Evaluate data and translate into business insights to inform strategy
Keep abreast of the rapidly changing landscape and propose testing plans
Collaborate across teams to analyze programs performance and make data-driven recommendations
Lead the exploration and adoption of AI and emerging technologies to scale campaign planning
Collaborate with Marketing, Commercial Excellence, Digital, and IT teams to evaluate AI-powered solutions
Collaborate and share best practices and lessons learned across the organization
Требования
Bachelor's degree in marketing, advertising, business or related field
Solid experience (5+ years) from a similar position
Experience growing revenues and measuring impact metrics
Strong analytical skills in data management and reporting software
Experience leveraging AI-enabled marketing tools
Excellent organizational, communication, presentation, and analytical skills