AI Search Specialist

September 20, 2026

Remote

Senior

Copenhagen, Denmark

Description

Novo Nordisk is looking for an AI Search Specialist to ensure the company is accurately represented across AI-powered search and generative platforms. The role sits in the Digital Media Activation team within International Operations and combines performance data, automation and SEO/GEO strategy across markets. You will own the insights platforms and automation layer, turning complex data into scalable workflows and clear recommendations for local teams.

Responsibilities

Build and maintain AI search dashboards tracking visibility, share of voice, citation rate, ranking, sentiment and source influence across markets
Analyse GEO performance across prompt clusters, LLM outputs and third-party citations, identify gaps and turn findings into prioritised recommendations with clear owners
Improve discoverability and AI readability through crawlability, indexation, metadata, schema, internal linking, semantic structure and page experience
Develop scalable AI agents and automation workflows for insight generation, content briefs, reporting and market activation with appropriate controls
Connect data sources through programming, APIs and automation to cut manual analysis and speed up reporting
Support AI-ready content optimisation including FAQs, structured summaries, metadata and schema inputs ensuring accuracy, compliance and alignment with relevant requirements

Requirements

Bachelor's degree in Marketing, Digital Media, Computer Science, Data Analytics or a related field or equivalent
5–8 years in SEO, GEO, AEO, AI search analytics or digital performance optimisation
Hands-on experience with AI visibility dashboards, prompt datasets, citation data and LLM performance metrics
Experience building or using AI agents, automation workflows and generative AI tools professionally
Coding ability in Python, SQL, JavaScript or similar
Working knowledge of APIs, data pipelines, structured data, schema markup, CMS integrations and analytics platforms
Ability to translate technical insights into concise, actionable recommendations for non-technical audiences
Experience working across functions, markets and senior stakeholders in a global business or agency setting

Conditions

Real ownership in a fast-moving, cross-market environment with responsibility for measurement approaches, automation and standards used across regions
Continuous learning, career development and benefits tailored to your life and career stage
Salary package may include short-term and/or long-term incentives as well as other employee benefits based on position level, location and functional area
Role based in Copenhagen, Capital Region of Denmark

SEOGEOAEOAI search analyticsPythonSQLJavaScriptAPIsdata pipelinesstructured dataschema markupCMSLLM metricsAI agentsProfoundSEMrushSurferSEOdashboardspharmaceuticals / healthcareCross-functional collaborationStakeholder communicationGlobal team work

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