Business Line Marketeer at Rotterdam School of… | hitIT
Business Line Marketeer
September 22, 2026
Office
Middle
Rotterdam, Netherlands
Important before applying
This job has conditions that may affect your decision to apply
Office-only workEnglish is requiredEnglish CV requiredPortfolio required
Description
An international business school is looking for a Business Line Marketeer to act as the marketing partner for one of its business lines. The role combines stakeholder management, campaign coordination, performance analysis and hands-on marketing support to drive enrolment, engagement and growth. You link programme leadership, Sales and the marketing team, translating business objectives and market insights into clear marketing priorities and briefs. Candidates need at least three years of marketing or communications experience and excellent English communication skills.
Responsibilities
Acting as the primary marketing contact for programme leadership and Sales within the business line
Translating business objectives, stakeholder needs and market insights into clear marketing priorities and briefs
Coordinating marketing activities and ensuring alignment between stakeholders and marketing teams
Monitoring campaign, pipeline and conversion performance and identifying opportunities for improvement
Analysing market, customer and competitor developments to strengthen positioning and marketing effectiveness
Defining success measures and evaluating the impact of marketing activities
Supporting and coordinating business line events, campaigns and other marketing initiatives
Managing stakeholder expectations and acting as the main point of contact for marketing-related questions
Requirements
A bachelor's or master's degree in Marketing, Communications, Business Administration or equivalent through experience
A minimum of 3 years of experience in marketing, communications or a related field
Experience coordinating campaigns and working with multiple stakeholders
Strong understanding of customer journeys, positioning and campaign effectiveness
Experience using data and insights to evaluate performance and improve results
Strong organisational, communication and stakeholder management skills
Familiarity with CRM systems, digital marketing tools and analytics
Excellent verbal and written communication skills in English
Experience within higher education, executive education or professional services (preferred)
Experience working with sales or commercial teams (preferred)
Good command of Dutch (preferred)
Conditions
Salary between €4,100 and €4,500 gross per month on fulltime basis, excluding 8% holiday allowance
25 holidays and 12 ADV days
Variable end of year performance bonus
Travel cost reimbursement with the possibility to travel using an NS business card
Discount on membership of Erasmus Sport
Access to online learning platform GoodHabitz and wellbeing platform OpenUp
Regular fun work events and drinks
Participation in the collective pension scheme, premium fully paid by RSM, voluntary employee contribution optional
Ambitious, international and dynamic environment with investment in personal development
CRMDigital marketing toolsAnalyticshigher education / business schoolDutchHigher educationSales experience
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