CRM / Marketing Automation Specialist (f/m/x)

August 31, 2026

Remote

Junior

Madrid, Spain

Important before applying

This job has conditions that may affect your decision to apply

English is required · C1 level

Description

As CRM / Marketing Automation Specialist at Deutsche Bank in Madrid, the role involves designing and optimizing data-driven customer communication journeys using platforms like Salesforce Marketing Cloud and Adobe Campaign, with a focus on compliance and performance monitoring.

Gender markers in the title: (f/m/x)

In accordance with European anti-discrimination legislation, this job is open to all candidates

Ffemale

Mmale

Xintersex

Responsibilities

Design, execute and optimize customer communication campaigns across multiple channels
Build, maintain and optimize automated customer journeys using Salesforce Marketing Cloud and Adobe Campaign
Manage audience segmentation, data selection and campaign controls and monitoring
Develop SQL- and Python-based solutions for automation and reporting
Ensure all communications comply with GDPR and internal standards

Requirements

Strong hands-on experience with Salesforce Marketing Cloud and/or Adobe Campaign in a CRM or Marketing Automation environment
Solid SQL and Python skills for data analysis, automation and campaign execution
Proven knowledge of customer journey design, campaign management and customer segmentation strategies
Understanding of GDPR, consent management and customer communication governance
Strong communication skills in English and ability to collaborate with multiple stakeholders

Conditions

Access to counseling and mental health support
Annual medical check-ups and gym discounts
Paid and unpaid leave options
Hybrid working model for some positions
Meal allowance and pension contributions

Salesforce Marketing CloudAdobe CampaignSQL/Pythonbanking

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