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English is required · C1 level
Description
The role involves leading integrated media strategy across multiple brands and markets in the CEE region. Responsibilities include translating consumer insights into media plans, driving data-led campaign optimization, and collaborating with cross-functional teams. The position requires experience in media or digital marketing and fluency in English and Polish.
Responsibilities
Lead planning and execution of integrated media strategies across multiple markets
Partner with agencies and internal teams for effective campaigns
Collaborate with Brand, E-commerce, and Global Media teams
Leverage consumer insights to optimize targeting, channel mix, and content
Apply expertise across digital and traditional media channels
Support development of learning agenda for performance improvement
Drive localisation of global digital initiatives in the region
Requirements
Experience in media or digital marketing agency-side or in-house
Strong understanding of media strategy, planning, and performance across channels
Ability to translate data and insights into actionable recommendations
Experience managing cross-functional projects and delivering outcomes
Strong communication and stakeholder management skills
Fluent in English and Polish
SocialVideoProgrammaticSEMpharmaceuticals
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