Marketing Director

August 30, 2026

Office

Senior

Barcelona, ES

Important before applying

This job has conditions that may affect your decision to apply

Office-only workEnglish is required · C1 level

Description

Graitec is a global BIM software company transitioning from Autodesk reseller to IP software maker. The Marketing Director (Global Campaign Execution) builds the always-on growth engine converting audience engagement into pipeline across 13 countries. Reports to VP Global Growth Marketing and leads a team of five across automation, content, program operations, and campaign execution.

Responsibilities

Design and build full-funnel lifecycle programs acquisition activation expansion retention that run continuously
Manage always-on campaign operating model including frameworks channel mix and audience segmentation
Execute multi-channel campaign strategy translating VP direction into activated programs
Drive pipeline acceleration through ABM plays nurture sequences and SDR-aligned follow-up strategies
Own global marketing automation platform ensuring precision segmentation and measurable impact
Implement first-party data strategy enabling signal-based personalized marketing at scale
Own marketing performance narrative pipeline attribution campaign ROI and funnel conversion reporting
Build dashboards and data infrastructure for real-time leadership visibility into marketing revenue contribution
Lead Autodesk MDF/MDP co-marketing strategy moving from compliance to strategic pipeline generation
Lead develop and elevate team of five setting standards for execution quality and strategic contribution

Requirements

Eight to twelve years in B2B marketing with demand generation or growth marketing leadership
Hands-on proficiency with marketing automation platforms especially HubSpot and CRM Salesforce
Demonstrated experience building always-on lifecycle nurture ABM and automated demand gen programs measured against pipeline
Proven change management experience leading team through operational transformation
B2B SaaS or subscription software experience with understanding of recurring revenue and expansion motion
AI fluency with active use of AI tools in marketing practice
Strong data and analytics capability including attribution models and funnel data interpretation
Track record of global or multi-region marketing leadership
Fluent written and spoken English

Conditions

On-target earnings pay range 80K to 100K EUR annually
Thirty percent role-targeted variable pay mix
Performance reviewed quarterly against pipeline and revenue contribution
Barcelona office location with flat entrepreneurial work environment

HubSpotSalesforceconstruction software / bim

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