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Description
A B2C consumer brand seeks an Ecommerce Marketing Manager to design and implement digital strategy for growth across the UK and Europe through e-commerce and retail channels.
Responsibilities
Lead the rollout and consistency of the new brand across digital and retail
Manage and improve Shopify website and eCommerce conversion funnel
Plan and create organic social and marketing content
Lead paid social creative, testing and performance
Work with Meta and Amazon agencies
Write copy for websites, ads, email and campaigns
Manage product launches and influencer activity
Track performance across revenue, CAC, conversion and retention
Requirements
Strong experience building or scaling B2C e-commerce / digital brand
Proven experience driving growth through paid social and organic marketing
Strong design skills and creative judgement
Excellent copywriting and content creation ability
Shopify and eCommerce conversion optimisation experience
Strong understanding of Meta, Google, Amazon and email marketing
Comfortable using analytics, AI tools and performance data
Conditions
Salary from £45,000 to £55,000 plus benefits
Central London headquarters
Hybrid working arrangement
ShopifyMeta AdsGoogle Analyticse-commerce
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