Senior Paid Media Specialist

September 19, 2026

Remote

Senior

Warszawa

Important before applying

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English is required · B2 levelFixed-term contract

Description

Digital entertainment marketplace founded in 2013 with over 20 million users worldwide, offering video games, computer software and esports sponsorship. The company is hiring a Senior Paid Media Specialist on a fixed-term contract to scale transaction volume across international markets while maintaining strict ROAS and margin targets. The role centres on managing Google Ads and Microsoft Ads campaigns end-to-end and on advanced product feed optimization in Google Merchant Center. Remote work within flexible hours is offered.

Responsibilities

Develop and execute Paid Media strategies across international markets including the US and Germany
Scale transaction volume while maintaining strict ROAS and margin targets
Manage and optimize Google Ads and Microsoft Ads campaigns end-to-end, from account structure and Performance Max to Standard Shopping and search campaigns
Own performance against key sales KPIs such as ROAS, POAS, CAC and AOV
Lead advanced product feed optimization in Google Merchant Center, including attribute quality control, custom labels, feed rules and issue resolution
Leverage first-party data to build audience segments such as Customer Match and implement value-based bidding strategies
Run continuous A/B tests on PMax structures, ad copy and bidding strategies, document insights and scale best-performing solutions
Collaborate closely with Analytics, CRM, IT and Creative teams to maximize marketing efficiency and performance
Monitor performance trends and proactively identify growth opportunities across new segments, products and markets

Requirements

Minimum 4 years of experience in Paid Media with Google Ads and Microsoft Ads
Strong focus on e-commerce and sales-driven objectives
Proven experience managing substantial monthly budgets of hundreds of thousands PLN or EUR
Advanced hands-on knowledge of Google Ads, Google Merchant Center and GA4
Ability to diagnose feed issues, implement GMC rules and independently analyse performance data
Strong analytical skills and proficiency in Excel or Google Sheets, with Looker Studio as a plus
Experience working with first-party data and performance-oriented bidding strategies
Collaborative mindset and ability to work effectively within cross-functional teams
Understanding of the gaming ecosystem and player behavior is a strong advantage
English proficiency at B2/C1 level for working in an international environment

Conditions

Remote work within flexible hours
Monthly bonus opportunities tied to marketplace results
Seniority bonuses
Private medical healthcare (Enel-med)
Life insurance (PZU) with the possibility to join a group insurance
Online benefit platform: 120 points equal to 120 PLN on MyBenefit
Mental health platform (Nilo)
Sports card (Multisport)
Two 50% discount codes for the marketplace

Google AdsMicrosoft AdsGoogle Merchant CenterPerformance MaxStandard ShoppingGA4Looker StudioExcelGoogle SheetsCustomer Matchgaming / digital entertainment marketplaceAnalytical skillsCross-functional collaborationCollaborative mindset

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