Sr. Product Manager - Mobile App at Fabletics | hitIT
Sr. Product Manager - Mobile App
September 22, 2026
Hybrid
Senior
El Segundo, CA
Important before applying
This job has conditions that may affect your decision to apply
Mandatory office attendance
Description
The company is hiring a Sr. Product Manager to own the native mobile app experience across iOS and Android for a fast-growing fashion e-commerce brand. The role owns a dedicated squad's roadmap end-to-end, from discovery through execution, launch and optimization, driving conversion, engagement and retention. You will work cross-functionally with engineering, design, analytics and other product squads, with strong data literacy and daily AI tool usage as core requirements. The position is hybrid and based at the El Segundo headquarters.
Responsibilities
Own the full product life cycle for the mobile app, driving conversion, engagement, revenue growth and retention
Lead complex cross-platform product initiatives from idea through execution, rollout and optimization
Own roadmap execution for your squad, translating business priorities into a prioritized, sequenced plan
Lead discovery with stakeholders and cross-functional tech teams to scope problems and evaluate trade-offs
Write detailed requirements and PRDs, draft user flows and manage products through development, QA, UAT and launch
Manage the App Store and/or Google Play release process, including release notes and store page maintenance across locales
Define product KPIs and goals, monitor post-launch performance and iterate based on data
Define, launch and analyze A/B and multivariate tests to validate hypotheses and inform roadmap decisions
Monitor key business and user metrics using ecommerce and product analytics platforms
Partner with engineering and UX leadership to define scalable solutions and champion UX, accessibility and platform consistency
Navigate ambiguity and solve high-impact problems across multiple domains and squads
Present plans and progress to senior and executive leadership and advocate for resources
Lead cross-functional rituals and planning to drive executional alignment across squads
Use AI tools day-to-day to accelerate PRD and ticket writing and synthesize notes and research
Requirements
5+ years of product management experience, including ownership of high-impact consumer-facing initiatives
Mobile app product management experience required; shipped and iterated on native iOS and/or Android consumer products
Strong data-driven decision-making using ecommerce and web/product analytics platforms
Comfortable analyzing user behavior and running A/B and multivariate tests
AI fluency required: actively uses AI tools to augment PRD creation, ticket writing, note-taking and communication
Preference for candidates comfortable building custom AI skills or workflows across multiple tools
Strong prioritization framework with soft leadership and influence skills to align large stakeholder groups without formal authority
Deep understanding of agile development, technical architecture and UX best practices
Proficient with standard SDLC and cross-team collaboration tooling (ticketing, documentation, project tracking)
Experience with standard design and user research tooling
Knowledge of ecommerce and product analytics platforms plus experimentation tooling
Familiarity with headless CMS and commerce architecture
Comfortable flexing beyond mobile into broader ecommerce initiatives and collaborating across squads