Senior Content Digital Marketing Specialist

15 октября 2026 г.

Гибрид

Senior

Barcelona

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Английский обязателен

Описание

Senior content marketing role inside the digital marketing team of a B2B IT services and cloud company in Barcelona. The specialist drives demand generation, brand positioning and B2B client retention by turning complex technical concepts into clear, business-oriented messages. The core of the job covers digital content strategy, blog and case studies, LinkedIn publishing, newsletters, video and demand generation campaigns.

Обязанности

Define and execute the B2B digital content strategy
Create content for blog, case studies, newsletters, video, campaigns and commercial materials
Plan, create and publish content on LinkedIn
Develop messaging oriented to IT services and technology solutions
Understand technical proposals and translate them into business language
Manage and update corporate website content
Take part in demand generation campaigns and Customer Journey initiatives
Coordinate with internal teams, technical profiles and external partners

Требования

University degree in Marketing, Advertising, Communication, Business Administration or similar
Minimum 5 years of experience in B2B Marketing, Content Marketing or Communication
Relevant prior experience in a marketing, communication, advertising or content agency working for different B2B clients
Highly valued: experience managing technology or IT client accounts from an agency
Knowledge of IT services, technology consulting, Cloud, Cybersecurity, AI or enterprise solutions
Excellent B2B copywriting and storytelling skills
Ability to understand technical services and convert them into business content
Experience working with multiple stakeholders and simultaneous projects
High level of English
Experience in agencies with B2B technology clients
Knowledge of the Microsoft ecosystem
Experience creating content related to Cloud, Cybersecurity, AI or managed services
Experience with WordPress
Knowledge of Google Analytics and CRM
Experience using AI tools applied to Marketing
Data orientation, analytics and continuous improvement

Условия

Join a consolidated technology company specialised in high-value IT solutions and services
Projects linked to high-growth areas: AI, Cloud and Cybersecurity
Offices in Barcelona
Flexible work model and flexible hours
Intensive workday on Fridays
Competitive salary package based on experience
Social benefits and variable pay linked to performance
Environment with real learning and professional development opportunities

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