Senior Growth Marketing Specialist

September 22, 2026

Office

Senior

Barcelona, Spain

Important before applying

This job has conditions that may affect your decision to apply

Office-only work

Description

A unicorn ed-tech marketplace is hiring a Senior Growth Marketing Specialist to lead the full tutor acquisition pillar end-to-end within its Supply Growth team. The role combines hands-on ownership of SEM, paid social, SEO, CRM and job boards with building new acquisition engines and KPI frameworks from scratch. You will report to the Supply Growth Lead and work cross-functionally with Marketing, CRM, Data, Product, Sales and Legal. The position is based in the Barcelona hub with relocation support.

Responsibilities

Monitor SEM and paid social (Meta, TikTok and others) campaign performance for tutor acquisition and shape iterations with the Marketing teams
Partner with Marketing's SEO and CRM teams to grow organic acquisition and improve lead-to-tutor conversion, contact flows, lead scoring and reporting
Own job board strategy and execution end-to-end across LinkedIn and other boards, including sourcing, postings, relationships and performance tracking
Continuously identify, test and launch new acquisition channels and partnerships such as referrals and affiliate programmes
Define and evolve the acquisition KPI and reporting framework, including ATAC, Conversion Rate and ROI, to guide budget and channel-mix decisions
Collaborate cross-functionally with Expansion, Marketing, CRM, Data, Product, Sales and Legal and create playbooks for future scaling

Requirements

5+ years of experience in growth or performance marketing or demand generation with hands-on budget ownership
Hands-on experience running SEM and/or paid social campaigns (Meta, TikTok and others)
Fluency with a CRM and funnel math (conversion rate, CAC, LTV/CAC) strong enough to build a KPI framework
Proven experience building and scaling a channel or process from scratch and owning ambiguity end-to-end
Ability to both partner with central Marketing teams and independently own channels with no playbook
Strong interpersonal and influencing skills and a growth mindset in a fast-paced, high-growth environment
Comfortable with data and analytics tools, with Excel or Sheets as a minimum (SQL or a BI tool is a strong plus)
Nice-to-have: supply-side marketplace acquisition experience and affiliate or partnership space experience

Conditions

Competitive financial package with equity, leave allowance and health insurance
Generous monthly allowance for lessons on Preply.com, Learning & Development budget and time off for self-development
Attractive relocation package to join the Preply Barcelona Hub
Access to free mental health support platforms
Access to Gympass-partnered wellness and gym centers throughout Spain

SEMMetaTikTokSEOCRMSQLBIExcelGoogle SheetsLinkedIned-tech / online education marketplaceGrowth mindsetInfluencing skillsOwnership

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