Commercial Head

October 7, 2026

Office

Head

Barcelona

Indeed

May rule you out

Country restriction applies
Another language required
Spanish
Office-only work

Worth knowing

English is required

Description

Bimeda is hiring a Commercial Head for Iberia to build the regional strategy and organisation for entering Spain and Portugal. The role leads the local commercial team across veterinary channels, owning commercial strategy, customer and margin growth, and partnerships with corporate groups and distributors. The ideal candidate combines proven commercial leadership in the Spanish and Portuguese animal health sector with strong strategic and financial capabilities.

Responsibilities

Build, lead and inspire a team of Key Account and/or Territory Managers to cover the Spanish and Portuguese markets
Build capability in key account management and value-based selling
Set clear objectives, coach performance, and create a high-performance culture built on accountability and customer focus
Take accountability for ensuring compliance with all relevant veterinary medicines regulations across both markets, working closely with Regulatory Affairs and the Responsible Person
Build and own the local commercial strategy, defining long-term direction for growth across species portfolios
Identify and prioritise high-value opportunities, including new product launches, category expansion, shifts in customer behaviour, and customer group consolidation
Ensure strategic alignment with European and global business priorities
Define and continuously review the route to market
Move quickly to take advantage of fast-moving market opportunities such as competitor out-of-stock situations, special import opportunities, and short-term supply gaps
Monitor the competitive landscape, competitor pricing, and wider market trends to anticipate threats and identify growth
Oversee relationships with key veterinary corporate groups, buying groups, wholesalers/distributors, and integrators
Support Key Account Managers in developing robust joint business plans that deliver growth, category performance, and compliance
Guide the team through complex price, volume, and contract negotiations, ensuring sustainable long-term partnerships
Oversee all customer contracts and trading agreements, ensuring terms are documented, commercially sound, and consistently applied
Apply robust segmentation across customers to focus on highest potential customers and products
Drive delivery of revenue, margin, and market share targets across Iberia
Lead accurate demand and sales forecasting, pipeline management, and performance analysis across product segments
Ensure pricing, promotional execution, and investment decisions maximise profitability and ROI
Enable robust gross-to-net evolution and customer-focused rebate management programmes
Ensure customer rebates, discounts, and promotional offers are monitored, accurately accrued, and fully accounted for
Work with Finance to manage customer credit, debtor days, and working capital, ensuring trading terms are adhered to
Work closely with Marketing, Technical teams, Regulatory, Supply Chain, and Finance to ensure seamless execution of commercial plans
Partner with technical and marketing teams to strengthen value propositions and enhance customer outcomes
Represent the Iberian markets in regional planning forums, providing market insight and commercial recommendations

Requirements

Strong understanding of veterinary and agricultural channels, including corporate groups, wholesalers, and integrators
Direct experience of the Spanish and/or Portuguese animal health market with an established network across veterinary corporate groups, buying groups, and distributors
Knowledge of the livestock and equine production-animal sectors, with a working understanding of the Spanish AEMPS and Portuguese DGAV veterinary medicines regulatory frameworks
Proven commercial leadership experience in the Spanish and Portuguese animal health sector, with proven team leadership, strategic capabilities and deep understanding of local market dynamics
Proven track record in senior commercial or national sales roles, dealing with large veterinary and trade customers
Experience managing and developing high-performing commercial teams
Demonstrated ability to shape and execute commercial strategy at country or regional level
Strong financial acumen with the ability to interpret sales data, margin performance, and investment impact
Strong contract negotiation skills, with experience structuring customer agreements, rebates, and trading terms
Third-level qualification in a science, veterinary, agricultural, business, or commercial discipline; a relevant postgraduate or commercial qualification is an advantage
Fluency in Spanish is essential; working proficiency in Portuguese is a strong advantage
Professional fluency in English is required for reporting and collaboration within the European and global organisation

Conditions

Based in Spain, with regular travel across Iberia and periodic travel to European sites
Reports to EU Commercial Director
Portfolio scope: livestock and equine range

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