Digital Marketing & Growth Specialist

September 30, 2026

Remote

Middle

Madrid

Worth knowing

English is required

Description

The company develops and manages immersive entertainment experiences in Spain, operating several brands and its own centers. It is hiring a Digital Marketing & Growth Specialist (Performance & Analytics) to lead its digital strategy with technical rigor and a conversion-focused mindset. The role covers paid media, analytics, CRM, CRO, influencer marketing and local SEO

Responsibilities

Design and optimize conversion campaigns on Meta, TikTok and Google Ads (PMax, Smart Bidding, CBO/ABO structures, retargeting and exclusions)
Guarantee advanced measurement by implementing and analyzing GA4 for e-commerce, Google Tag Manager (including Server-Side) and the Conversions API
Design advanced acquisition and retention flows in HubSpot/ActiveCampaign (cart recovery and RFM segmentation)
Optimize the sales funnel, run A/B tests and improve the conversion of mobile payment gateways
Coordinate and track campaigns with content creators focused 100% on direct conversion and ROI
Evaluate the commercial performance of each digital channel and manage local SEO positioning

Requirements

Demonstrable experience managing results-oriented Paid Media budgets
Advanced command of analytics and tagging tools (GA4, GTM Server-Side and Looker Studio)
Hands-on experience automating flows and segmentating databases from the CRM
Highly analytical, proactive profile focused on ROI/ROAS return

Conditions

Salary: between 28,000 € - 33,000 € gross/year
Permanent contract with professional stability
Join a dynamic team with real opportunities to impact the business

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