German Speaking Founding Marketer

October 12, 2026

Remote

Head

Kempten, München

Indeed

May rule you out

Another language required
German

Worth knowing

English is required
C1 level

Description

A bootstrapped, profitable B2B SaaS company headquartered in Kempten (Allgäu) is hiring a founding marketer to build the marketing framework from scratch. The role owns strategy, performance marketing, HubSpot automation, funnel conversion and attribution, working side-by-side with the founders, product designers and content specialists. The DACH-focused platform is used daily by around 700 agencies.

Responsibilities

Design overarching marketing strategies and map growth objectives to budgets, channels, and KPIs across agency personas
Own paid media channels with emphasis on Meta Ads, driving campaign structures, creative strategies, and financial management
Enhance conversion metrics across every touchpoint from initial ad impression through trial activation and paid retention
Establish HubSpot as primary operational engine for lead scoring, lifecycle tracking, email automation, and reporting
Test and scale supplemental acquisition vectors including LinkedIn Ads, webinars, affiliate marketing, and industry partnerships
Partner closely with Product and Customer Success teams on case studies, customer stories, and feature releases
Ensure pristine data tracking, attribution modeling, and analytics to validate channel ROI and guide budget allocation
Plan future resource allocation, external contractor networks, and tech stack expansions as marketing operations scale

Requirements

Minimum 3 years of proven professional B2B SaaS marketing background in high-velocity growth-focused environments
Demonstrated mastery of Meta Ads management, campaign structuring, and creative optimization
Expert-level capability in HubSpot automation workflows, CRM management, and lifecycle email marketing
Clear practical understanding of freemium and trial-based product-led growth funnels
Autonomous, execution-driven, strategic and resourceful mindset
Analytical rigor applied to continuous performance testing, metric evaluation, and campaign iteration
Fluent German (C2) for localized copywriting and campaign alignment, alongside professional English (C1)
Prior agency experience or firsthand familiarity with agency lead-gen and recruiting workflows
Exposure to LinkedIn Ads management or community-led marketing initiatives
Experience managing external agencies, freelancers, or junior marketing talent

Conditions

Complete ownership over shaping the marketing organization, brand voice, and growth strategy from the ground up
Unfiltered collaboration with company founders yielding immediate visible growth impact
EUR 70,000 – 85,000 base pay, performance-based bonuses, and 30 days of paid annual vacation
Remote optionality with 3–4 annual HQ meetups in Kempten, or hybrid office access in the Allgäu region
Learning scholarship, professional development budgets, and team events
Full-time permanent employment

Similar jobs

Similar in meaning, not just matching keywords

This device does not meet the site requirements

What may not work

German Speaking Founding Marketer

Job summary

May rule you out

Worth knowing

Description

Responsibilities

Requirements

Conditions

Similar jobs

Job summary

Similar jobs

German Speaking Founding Marketer

Job summaryAnalysis and summary of the descriptionGreat [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--success); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--success); } 83

Job summary

May rule you out

Worth knowing

Description

Responsibilities

Requirements

Conditions

Similar jobs

Job summaryAnalysis and summary of the descriptionGreat [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--success); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--success); } 83

Job summary

Similar jobs