Principal Marketing Analytics Consultant

October 10, 2026

Remote

Lead

Worth knowing

English is required
C1 level

Description

Improvado is an AI-powered marketing data platform for mid-market and enterprise teams. The Principal Marketing Analytics Consultant owns client delivery end-to-end for assigned accounts — from data modeling through final reporting. The role covers dashboards in Looker, Power BI and Tableau, SQL and dbt transformations, QA/UAT, and direct client communication. It is a remote-first, client-facing position requiring English C1.

Responsibilities

Own client delivery end-to-end for assigned accounts, from data modeling through final reporting
Build and maintain dashboards and reports in Looker, Power BI, and Tableau depending on client setup
Write, optimize, and troubleshoot SQL queries for reporting, analysis, and investigations
Manage and enhance data transformations with dbt where necessary
Support clients directly, understand their requirements and translate them into data solutions
Conduct QA/UAT to ensure data accuracy, consistency, and trustworthiness
Use Git for version control and collaboration
Proactively identify opportunities, trends, or risks in marketing data and communicate findings clearly
Leverage AI tools to be 10x more productive than the average analyst

Requirements

3+ years of experience as Data Analyst with marketing data
Expert-level proficiency in at least one BI platform (Looker, Power BI, or Tableau), with the ability to deliver projects across all
Proficiency in SQL
Proficiency in data modelling (dbt preferred)
Knowledge of Google Analytics (advanced level, for business understanding)
Experience with Git
English C1 level with excellent written and verbal communication (client-facing role)
Strong analytical skills, proactive problem-solving, and high attention to detail
Comfortable with ambiguity and able to drive clarity with clients and internal teams
Hands-on experience with QA/UAT processes
Proficiency with AI tools and ability to learn new ways of working is essential
Knowledge of Google Analytics Data Streams
Familiarity with marketing platforms data (Google Ads, Facebook Ads, etc.)
Understanding of Marketing Mix Modeling (MMM) concepts
Prior experience in marketing agency

Conditions

Remote-first environment
Competitive base salary
Stock options
Medical and dental benefits
401K plan
Unlimited PTO
13 paid holidays
Professional development reimbursement

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