Senior Brand Marketing Manager (f/m/x) at AUTO1… | hitIT
Senior Brand Marketing Manager (f/m/x)
September 27, 2026
Office
Senior
Berlin, Germany
May rule you out
Office-only work
Worth knowing
English is required
English CV required
Description
AUTO1 Group is looking for a Senior Brand Marketing Manager who can turn brand strategy into consistent, tangible execution across European markets, channels and customer touchpoints. This is a hands-on brand operator role rather than a strategy-only position: running activations, owning budgets and partners, and solving implementation problems end to end. You will report directly to the Team Lead Brand Marketing, work closely with local markets and manage multiple projects, agencies and stakeholders at once.
Gender markers in the title: (f/m/x)
In accordance with European anti-discrimination legislation, this job is open to all candidates
Ffemale
Mmale
Xintersex
Responsibilities
Own brand implementation across partnerships, stores, signage, digital platforms and other customer touchpoints from initial brief to final execution
Plan, localize, execute and evaluate partnerships, events, sponsorships and brand activations across European markets
Manage activation budgets, agencies, ambassadors and external partners, negotiate costs and assess business impact
Adapt global brand strategy to local markets, understanding local customer and cultural differences
Manage multiple projects, stakeholders, deadlines and risks, spotting problems early and solving them before they slow execution
Protect brand consistency, challenge weak execution and turn learnings into scalable playbooks, processes and standards
Requirements
5+ years of hands-on experience across brand implementation, activations, localization, partnerships and measurement
Hands-on operator mindset: getting into details, solving problems personally and taking projects from an idea on a slide to real customer experience
Proven experience owning meaningful budgets, allocating spend, negotiating with partners and challenging costs
Ability to connect investment decisions to measurable business impact
Capacity to run multiple markets, projects, agencies and stakeholders at once with hard prioritization
Strong ownership and speed: acting without waiting for perfect information, identifying and driving what needs to happen
High standards and low ego: challenging agencies, markets and senior stakeholders, and taking feedback
CV must be submitted in English with earliest starting date and salary expectations
Conditions
Reporting directly to the Team Lead Brand Marketing
European scope across markets, channels and customer touchpoints
Fast-moving international environment with colleagues from 90+ nationalities
Dedicated education budget for courses, conferences and professional development
Flexible working hours, 30 days of vacation and a modern office in Berlin-Kreuzberg
Employee discounts across brands including Flaconi, Bosch, Apple and Sky, plus special offers on used cars