Organic Growth Lead

October 3, 2026

Hybrid

Lead

Warsaw, Poland

Worth knowing

Mandatory office attendance
2 days per week
English is required

Description

A fintech scale-up is hiring an Organic Growth Lead to own discovery across search engines, AI-powered platforms and the marketing website. The role goes beyond traditional SEO, covering technical and international SEO, AEO and GEO, plus the website growth roadmap. Success is measured by new customers acquired through non-paid channels, AI visibility and website conversion.

Responsibilities

Set and deliver the global organic search strategy
Lead technical SEO across crawling, indexing, JavaScript rendering, site architecture, internal linking, structured data and Core Web Vitals
Lead international SEO across priority countries, languages and send-and-receive routes including localisation and hreflang at scale
Build and manage a prioritised organic growth roadmap with Product, Engineering, Content and Marketing
Protect organic performance during releases, migrations and structural changes
Strengthen authority through digital PR, partnerships and link building
Define how the brand appears across AI-powered discovery platforms including Google AI Overviews, ChatGPT, Gemini and Perplexity
Monitor AI visibility, brand mentions, citations, accuracy and competitive presence
Own the commercial performance and growth roadmap of the marketing website
Improve customer journeys, landing pages and conversion paths across priority countries and customer segments
Identify and remove conversion barriers using customer insight, analytics and experimentation
Define how organic visibility, AI visibility, qualified traffic, conversion and commercial impact are measured
Build reporting that connects search, AI visibility and website performance to business outcomes
Manage agencies, freelancers and technology partners where needed
Turn data into clear priorities and investment cases for leadership

Requirements

Strong experience in SEO, organic growth or web-led customer acquisition with demonstrable commercial results
Deep technical SEO knowledge including crawling, indexing, JavaScript rendering, site architecture, structured data and Core Web Vitals
Experience leading international and multilingual SEO across several countries
Strong understanding of content strategy, keyword and intent research, internal linking and authority building
Practical knowledge of AEO and GEO, including how AI-powered platforms discover, assess and cite information
Experience owning or significantly influencing a commercial website roadmap including conversion optimisation and experimentation
Strong analytical skills connecting search and website performance to acquisition, revenue or another business outcome
Experience working effectively with developers, designers, analysts, writers, product teams and commercial stakeholders
Confidence to prioritise competing demands and turn strategy into delivery
Hands-on experience measuring brand visibility across Google AI Overviews, ChatGPT, Gemini, Perplexity or similar platforms
Experience in fintech, financial services, marketplaces or international consumer products
Experience working with Compliance in a regulated environment

Conditions

Competitive salary starting from 14,900–22,390 PLN gross per month, depending on experience
Comprehensive benefits including generous holiday allowance, competitive healthcare insurance and a wellbeing package from day one
Annual development budget of €1,000 to invest in personal and professional growth
Hybrid working environment with flexibility to work from home and in the office
Most team members are in the office two days a week
Regular in-person events and a generous training allowance
Pet-friendly office near one of the company offices

Similar jobs

Similar in meaning, not just matching keywords

This device does not meet the site requirements

What may not work

Organic Growth Lead

Job summary

Worth knowing

Description

Responsibilities

Requirements

Conditions

Similar jobs

Job summary

Similar jobs

Organic Growth Lead

Job summaryAnalysis and summary of the descriptionGood [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--warning); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--warning); } 62

Job summary

Worth knowing

Description

Responsibilities

Requirements

Conditions

Similar jobs

Job summaryAnalysis and summary of the descriptionGood [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--warning); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--warning); } 62

Job summary

Similar jobs