Senior Specialist, Alm Product Marketing

October 13, 2026

Remote

Senior

Barcelona, Spain

Indeed

Description

The company is hiring a Senior Specialist for ALM Product Marketing to run global and regional go-to-market programs for its Application Lifecycle Management business. The role connects engineering software innovation with enterprise customers and partners with sales, creative, product and demand generation teams. Focus areas include digital campaigns, webinars, market analysis and performance measurement to drive pipeline and product adoption.

Responsibilities

Partner with ALM segment leaders and field marketing teams to design and execute global and regional go-to-market programs
Plan digital marketing initiatives, including webinars, paid campaigns, virtual events, and third-party promotions
Review market data and competitive positioning to recommend messaging and content updates
Measure and report on program performance to drive optimization and inform decision-making
Align closely with sales teams to ensure marketing is driving qualified opportunities and supporting pipeline goals
Collaborate cross-functionally with creative, product, and demand generation teams to ensure consistent messaging and flawless campaign execution

Requirements

2–5 years of B2B product marketing experience, ideally within enterprise software, engineering, or manufacturing technology
Strong project management and communication skills, with a track record of cross-functional collaboration
Familiarity with marketing analytics and GenAI platforms or interest in developing deep expertise in them
A results-driven mindset with comfort analyzing marketing impact and adjusting strategies accordingly
Proactive marketer who turns strategy into execution and data into insight, managing multiple initiatives
A desire to grow your career in a global tech company recognized for innovation and industry leadership

Similar jobs

Similar in meaning, not just matching keywords

This device does not meet the site requirements

What may not work

Senior Specialist, Alm Product Marketing

Job summary

Description

Responsibilities

Requirements

Similar jobs

Job summary

Similar jobs

Senior Specialist, Alm Product Marketing

Job summaryAnalysis and summary of the descriptionNeeds review [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--destructive); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--destructive); } 40

Job summary

Description

Responsibilities

Requirements

Similar jobs

Job summaryAnalysis and summary of the descriptionNeeds review [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--destructive); } .dark [data-chart=chart-_R_39f1binpfiv6abqaqlb_] { --color-score: var(--destructive); } 40

Job summary

Similar jobs