Digital Marketing Manager (Growth)

November 4, 2026

Senior

Nanterre, France

Keep in mind

Original vacancy is in French
You will likely need French for the job. The employer can confirm

Description

Profitable, fast-growing EdTech startup focused on education and climate change is making its first dedicated marketing hire. The role is central: build and run the acquisition machine, improve organic visibility and identify the next growth levers. You will work directly with the founders and mentor an apprentice on a daily basis.

Responsibilities

Define and develop the SEO strategy: audit, keyword research, on-page optimization, performance tracking, improving Authority Score
Run Google Ads campaigns and challenge the Meta Ads agency to continuously improve acquisition cost
Analyze the whole acquisition funnel from first click to sign-up and identify main friction points
Optimize landing pages and conversion rates with a CRO and Test & Learn approach
Track performance via GA4, Search Console, SEMrush and the CRM, build the right dashboards and turn data into decisions
Identify and test new growth levers
Use AI and automation to gain efficiency and build scalable marketing processes
Occasionally contribute to creating LinkedIn and Instagram content