Google Ads Team Lead

October 19, 2026

Remote

Lead

Barcelona

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English is required

Description

A PPC Team Lead role focused on scaling paid acquisition across global markets. The position combines people leadership with strategic ownership of Google Ads, YouTube, Microsoft Ads and other PPC channels. The company is moving toward an AI-first way of working and expects the lead to apply AI and automation tools in daily workflows.

Responsibilities

Lead, mentor and develop the PPC team, creating clarity around priorities, ownership and performance
Shape and evolve PPC strategy across Google Ads, YouTube, Microsoft Ads and other relevant channels
Identify growth opportunities through campaign performance, market insights, experimentation and emerging advertising capabilities
Turn complex performance data into decisions and translate insights into clear actions for the team
Partner with Product Marketing Managers, Country Managers, Performance Creatives Team and other Marketing teams
Raise the bar for PPC execution by improving how we test, learn, share insights and scale across markets
Explore and implement AI and automation tools such as ChatGPT, Gemini, Grok, Claude and n8n

Requirements

5+ years of experience in performance or growth marketing, including at least 2 years leading people or a performance marketing function
Deep hands-on understanding of PPC, particularly Google Ads, as well as YouTube Ads and Microsoft Ads and how paid channels contribute to a broader growth strategy
Strong analytical thinking and the ability to translate complex performance data into clear priorities and business decisions
Proven ability to lead and develop people, set high standards and create accountability without constant direction
A growth and experimentation mindset, comfortable challenging existing approaches, testing new ideas and learning quickly from results
Skilled in using AI and automation tools to optimize marketing performance and productivity
Excellent communication and stakeholder management skills, able to simplify complex ideas and collaborate across teams
Excellent written and spoken English skills

Conditions

Full-time employment in a company guided by 10 company principles
360° growth with access to Reforge and CoachHub, global conferences and physical and digital libraries
Freedom to work from offices in Vilnius, Kaunas, Jakarta or Luxembourg, from home or anywhere in the world
Wellness benefits including time off to recharge, a Headspace subscription and wellbeing events
Depending on location: health insurance from day one, gym membership, regular health checks and hobby clubs
Celebrations of wins together at Summerfest and Winterfest, Town Halls, team-buildings and workations
Compensation starts from €5,800 gross/month, depending on your experience and skills

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