Head Of Content And Media

November 7, 2026

Remote

Head

Belgrade, London

Also worth knowing

English is required

Description

Adapty is hiring a Head of Content and Media to build and run its daily content operation across the blog, social channels and community. The role owns flagship data-driven industry reports, lead magnets, distribution and new formats such as podcast, video and newsletter. The hire will build and lead the content team with AI-native workflows and own reach, report downloads, MQLs and pipeline metrics.

Responsibilities

Build and run a daily content machine across the blog, LinkedIn, X, Telegram, Discord and community
Produce flagship industry reports based on company data that everyone quotes
Come up with lead magnets people actually want: reports, benchmarks, tools, mini-sites, games
Own distribution: repurposing, localization, syndication, PR and paid promotion with the growth team
Launch new formats: podcast, video, newsletter
Hire and lead the content team with AI-native workflows from day one
Own the numbers: reach, report downloads, MQLs and pipeline sourced by content

Requirements

5+ years in content and 2+ leading it with daily publishing across channels and formats
Produced data-driven research reports yourself and they got quoted
Distribution-first: one great piece needs twenty ways to ship it
Hired and managed a content team and set up its processes including localization
Product mind: invent lead magnets and interactive tools, not just PDFs
AI-native: use AI to multiply output without dropping quality
Strong written English
Background in mobile apps, adtech, martech or a data/analytics company
Multilingual content experience
Podcast or video production
A network in the app industry

Conditions

Strong product with industry-best metrics, among the top 5% fastest-growing SaaS companies
Exceptional compensation directly tied to your results
Direct communication and ownership with no bureaucracy or politics
Flexible remote work from anywhere or onsite in Belgrade or London offices
Professional support: language learning, sports, health insurance, laptop coverage