Product Marketing Manager

October 16, 2026

Hybrid

Senior

Amsterdam

Indeed

Keep in mind

Original vacancy is in Dutch
You will likely need Dutch for the job. The employer can confirm

Also worth knowing

English is required

Description

Product Marketing Manager owning the commercial direction of products and services for a customer group at a Dutch mobility data company. The role connects customer, market, product and commercial teams, translating market insights into value propositions, commercial roadmaps and go-to-market strategies. It combines analytical commercial steering with visible contact with customers and chain partners, plus sales enablement and continuous improvement of propositions based on collected feedback.

Responsibilities

Act as the commercial conductor of the products and services of RDC for your customer group
Understand what customers need, spot emerging market opportunities and turn these insights into sharp commercial strategy and propositions
Steer on customer value, market share, revenue and margin for your customer group
Determine with involved teams where the biggest customer and market opportunities lie and convert them into propositions, commercial roadmaps and concrete market activation
Serve as the connecting link between customer, market, product and commerce
Translate market insights into product strategies, commercial priorities and concrete growth opportunities
Meet regularly with customers, prospects and chain partners to understand needs, challenges and new opportunities first hand
Develop distinctive value propositions, key messages and go-to-market strategies for new and existing products and services
Support Sales and Professional Services with the right insights, materials, trainings and commercial backing
Bring together feedback from customers, Sales, Marketing, Professional Services and Product Management to continuously improve propositions and services

Requirements

HBO or WO academic thinking level in marketing, business administration, commercial economics or a comparable direction
Extensive relevant experience in product marketing, proposition management, new business development or a comparable commercial B2B role
Experience with commercial ownership, financial steering and realizing growth, preferably at customer group or segment level
Experience developing and validating value propositions, positioning, messaging, pricing, licensing or revenue models and customer-focused use cases
Experience with market and competitive research and with independently gathering customer and market insights in conversations with customers and prospects
Experience preparing business cases, commercial roadmaps and product marketing plans and defining and monitoring KPIs
Experience with sales enablement, customer journeys and developing practical sales materials and trainings
Experience with digital services, software, data solutions or technical propositions
Strong verbal and written communication skills in Dutch and English with the ability to explain complex matters simply

Conditions

Full-time employment with a suitable salary based on knowledge and experience
Thirteenth month and 8% holiday allowance
Profit sharing when employed before 1 July of the relevant financial year and a good year is achieved
One-year contract with the intent to convert it into a permanent contract
Pension scheme at Zwitserleven with joint contributions
Home working facilities including €35 net internet allowance per month, €2.45 net per home working day and up to €450 excluding VAT for home working equipment
Five weeks vacation, 200 hours at full-time employment
Option to buy up to 104 extra leave hours per year at full-time employment
Paid day off when your birthday falls on a working day
Bike plan and commuting allowance for home-work travel
Ample learning and development opportunities