Senior Local Marketeer

October 15, 2026

Hybrid

Senior

Poland

Keep in mind

Another language required
Polish

Also worth knowing

English is required

Description

An international fintech is hiring a Senior Local Marketeer to drive marketing performance and growth in Poland. The role translates global marketing strategy into locally impactful initiatives while combining campaign execution, performance data and local market knowledge to build a pipeline of funded accounts and active traders. The position covers PPC management, analytics, partnerships, agency management and compliance of local content and campaigns.

Responsibilities

Defining and executing the local marketing strategy for Poland in alignment with global marketing priorities
Management and optimisation of ongoing PPC campaigns (Google Ads, Sklik) – Only CZ & PL
Analysing marketing performance and customer data to identify the channels and campaigns generating the highest-quality investors
Identifying and testing new high-impact marketing opportunities within the Polish investor ecosystem
Developing and managing partnerships with key Polish financial media platforms, communities and relevant external partners
Managing external agencies and marketing suppliers, ensuring strong performance and efficient use of budget
Driving thought leadership by collaborating with local experts, analysts and content creators
Providing data-driven market insights on competition, investor behaviour and acquisition opportunities
Acting as the key link between global marketing teams and the Polish commercial organisation
Ensuring all content and campaigns are optimised, compliant and ready to perform at the highest level
Negotiating marketing contracts and media buying

Requirements

A senior, hands-on marketing professional with strong analytical and commercial thinking
5+ years of marketing experience, preferably within financial services, fintech or investment platforms
Strong analytical capabilities and a data-driven approach to decision making
Proven experience with performance marketing, campaign optimisation and marketing analytics
A self-starter who can work independently, take ownership and execute
Excellent project management and stakeholder management skills
Experience managing external agencies or strategic partners
Native Polish and professional proficiency in English
Experience working in an international organisation with global-local collaboration
Knowledge of the Polish retail investment market and regulatory landscape
Strong investment products knowledge is a plus although basic awareness of investment products is required
Familiarity with CRM systems or marketing automation tools
Experience with tools such as Google Analytics, Google Ads, Meta Ads, Tableau, Salesforce, HubSpot, Claude, Obsidian, WordPress, Mailchimp and/or similar platforms